Word of Mouth Marketing Series – Identifying Influencers
Updated: 2010-04-30 08:40:20
In part three of Volusion’s Word of Mouth Marketing Series, we explore how to identify key online influencers. You’ll learn the definition of an influencer, why it’s important to engage influencers and tools you can use to find them.
Today’s post covers another important task in planning and executing your word of mouth marketing strategy. We’ve [...]

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We’re turning up the office stereo to blare Willie Nelson’s legendary “On the Road Again” in preparation for our much-anticipated trip to Chicago to showcase our shopping cart software at the 2010 Internet Retailer Conference and Exhibition (IRCE). IRCE is the United States’ largest ecommerce event, attracting over 5000 visitors and more than 75 expert [...]
Fans of Vintage-Style Sneakers with Pockets Popularized in 80s Flock to www.kangaROOSusa.com in Record Numbers; New Volusion-Powered Ecommerce Site Monetizes Web Traffic, Increasing Sales by 75 Percent Week after Week
There’s been quite a bit of hopping around the office in brightly-colored footwear after working with one of our newest clients, KangaROOS. Remember those awesome shoes [...]
Think animation is too hard and too pricey? Helen Bradley explains how to create a simple animation using the affordable Swish MiniMax software.
We’ve just launched the latest version of WP Auctions, version 3.5. Here are the list of features added to this version.
WP Auctions v3.5 Features
New image upload process, now you can upload your images using the default WordPress image uploader.
End auctions on a specific date and time.
Custom bid increments lets you specify the next minimum bid [...]
Please login into your member area and download the latest version of WP Auctions.
More new features coming soon and new styles as well!
Please update your plugin by downloading it from your member area as we’ve fixed some critical bugs. You can just upload the main .php files via FTP.
Overwriting the plugin will require you to delete the plugin first and then upload the new folder. Doing so may void out your currently running auctions and lose image [...]
In our never ending quest to offer the best plugin possible to let everyone host their own auctions I’ve been tinkering around with the Popup design.
Without further adieu, here they are.
The “Bids” and “Other Auctions” will be tabs and the relevant data for each tab will be shown when a user clicks on it. I [...]
Even though WP Auctions was specifically made for hosting auctions on your own blog it can very well be used as an e-commerce plugin.
The auction comes with a “Buy it Now” feature that can be used to sell items in the traditional direct way to your end user.
Configuration is as simple as setting the start [...]
StartUp Internet Business how to start an internet home based business Email Marketing Design 7 Tips to Better Email Marketing Design Share If you're new here , you may want to subscribe to my RSS feed Thanks for visiting It does not take a genius to come up with a good and attractive design for email marketing campaigns . If you go online right now there are numerous email marketing service providers who offer free email marketing templates , which are designed by . professionals Using a pre-designed template is a good thing but keep in mind that you still have to think of the colors you will be using , the type of font you will use , the size , etc . Now , for people without email marketing experience that might be a bit . overwhelming So , I came up with some simple tips that anyone can
Here’s a nice simple hack which is also made known on the official Magento website, something which really should be there as standard. Despite being known about before the 1.4.0.1 release, Varien still hasn’t seen fit to include it, which seems criminal given how easy a hack it is. I’m not gonna go down the [...]
Home About Subscribe Email Call : 1-213-316-6188 Retail Ecommerce Blog Online Retail Marketing eCommerce SEO Tips by Mobius 4 22 2010 ABC of Blogging Definitely Not Blogging has been around for some time now . Though early bloggers did not have an exact term for what they were doing , soon Jorn Barger coined the term web log , which was later reduced to blog by Peter Merholz , President and one of the founders of Adaptive . Path Don’t be misled I am not going to elaborate on the history of blogging , but rather about the chemistry between blogging and . retailers Retailers are popping up everywhere like fireworks on the 4th of July , trying to sell through all possible channels . So it comes as no surprise that they would invade the blog space to reach out to more customers . Our
If you have worked with a Commerce Server 2009 SharePoint site (Default Site aka Template Pack) you have probably noticed that the quickest and most efficient way of re-skinning this site is to create new XSLT templates for XSLT Web Parts and manipulating...(read more)
When creating a store for your client you may want to recieve detailed analytics on who’s visiting your site, what keyphrases they are using and how they are actually getting to your store.
This could be via:
PPC
Organic SEO
Longtail phrases
Referring sites
It is important to know this information – as it will really help improve your conversion rates. [...]
While Magento is an e-commerce platform that prides itself and excels in search-engine-friendly standards, there are several things that can be done in the configuration which can clean up the URLs of your site – something which needs doing a lot to get the most out of clean URLs. Below is a list of [...]
Magento has concentrated quite hard on the order management side of ecommerce, basically handing over all features of managing your order books to the user. This post will basically be a run-down of the main features of the order management system and how you can use these to process orders that you receive over the [...]
Home About Subscribe Email Call : 1-213-316-6188 Retail Ecommerce Blog Online Retail Marketing eCommerce SEO Tips by Mobius 4 12 2010 How to Deal With Duplicate Content on Ecommerce Websites Part 1 O K folks , I understand that you want to deal with duplicate content on your website . Duplicate content is one among the common SEO problems confronted by a webmaster . I always wanted to write on this topic in our retail ecommerce blog but never found the time as I was engaged in meeting the daily hard-line targets for our SEO clients . Now , finally I am at leisure to share my insight and experience on this issue . The topic is quite vast , so I am not going to cover everything in this one post , rather you can look forward to a series of articles that will unravel the basic crucial elements
Back in the day…we had a wide selection of buildings, some big, others slightly smaller. We called these strange places “shops”. In these “shops” lived a few humble “staff”, whose job it was to patrol the “shop” and keep a wary eye out for miscreants and vagabonds. They were also required to “face-up” the aisles [...]
Robert and I have been working with Magento for a long period of time now and have encountered a variety of successes and failures with the system. The latest project has seen a complete rework of the wishlist system to produce a quote process that is separate from the main shopping cart. We’ve also had [...]