For e-commerce web designers who want to set up their own Magento website, it is worth noting that the choice of domain name should be considered very carefully. We all know that for SEO purposes a keyword-rich domain name is beneficial, but Varien makes it very clear in their License terms that you may not [...]When it comes to developing websites a lot of people find books (yes proper paper-based, hold-in-your-hands books) the easiest resource to follow. There’s something about the methodical process of turning pages that aids us when it comes to piecing together complex lines of code.
Over the coming weeks myself (Rob) and Adam here at e-commerce web [...]
If you’re wondering if your current web server supports a Magento Site, there’s a PHP script you can run which tells you exactly what requirements your server meets and doesn’t meet. Thanks to folks from the official Magento forum, you can find out within seconds, and without looking at your phpinfo(); data. In brief, it [...]
Here at E-Commerce Website Design we always come up against certain flaws in the way in which Magento is coded. Most of these flaws we can solve, but some are just so deeply hard-coded into the framework that all we can do is hack away at it to produce the desired result.
Never has this been [...]
A problem that has appeared for several people with update of Magento has been that the ‘Browse’ and ‘Upload’ buttons have been missing from Images section of a product creation. The most common cause of this problem is not having the latest flash player installed, or having other vital flash files missing from the installation. [...]
Over the past few years internet video has dramatically changed the way we spend our time online. Back in the day the masses had to make do with images and text and the occasional flash animation. It seems only the wealthy or the very very lucky were privileged enough to posses a broadband line (or [...]
By default Magento creates a neat layered menu system which displays top level categories and their sub-categories as a dropdown menu. However it may be possible that you only want to list the top-level categories, allowing the layered navigation to take control of any sub-categories. You may also want to hide them from the menu [...]
You may find that your Paypal Standard transactions do not change the status of the order to ‘processing’ even though Paypal says that the payment has been received. This is usually down to the enabling of ‘Instant Payment Notification (IPN)’, which should be automatically enabled in your Magento Paypal settings. To check that they are [...]
: skip to main skip to sidebar HOME ABOUT US CONTACT US Retail eCommerce Blog Online Retail Marketing eCommerce SEO Tips by Mobius Tuesday Meta Description and Keywords : Useful or Obsolete I am often asked by our clients and others about the significance of Meta descriptions and keywords in on-page . optimization Many SEO professionals say that they are almost close to obsolete as they are not considered by search engines to rank websites on search engine result pages . Here’s my view on SEO Meta descriptions and . keywords Meta description has its own value and Google definitely cares about it . Meta descriptions are sometimes used as a snippet in the SERP the text preview that Google shows on each result if it matches to the users’ query , which can lead to higher CTR , but for sure it doesn’t have any influence on the organic ranking . And , when it comes to Meta keywords , they were a magic solution in the early days of internet search , but now it has lost its distinction because most SEOers ill-treated this particular attribute which forced search engines to disregard it completely . You can read this blog post which contains a video speech given by Mr . Matt Cutts of Google
In a Magento store it is possible to increase the current invoice ID to anything you like through phpMyAdmin. This is often something that needs doing when receieving the dreaded Paypal duplicate invoice ID error, which looks like this:
“The transaction was refused as a result of a duplicate invoice ID supplied. Attempt with a new [...]
In Magento, you may notice that all the text generated on the frontend is echoed with a PHP include, rather than being inputted manually onto the page. The reason for this is because it’s actually calling the text from a different folder, which in turn can be modified dynamically by the translate inline function – [...]
An ocassional problem that arises when implementing Paypal Pro and Paypal Express into Magento is a security error that occurs during the checkout. While attempting to complete the order this message can be displayed:
“There was an error during communication with Paypal: Security error – Security header is not valid”
There are several reasons why this can [...]
, skip to main skip to sidebar HOME ABOUT US CONTACT US Retail eCommerce Blog Online Retail Marketing eCommerce SEO Tips by Mobius Wednesday Sell the Vision of Looking Good , and not Apparel From Helen of Troy , the paragon of feminine perfection to the sizzling Angelina Jolie and from Adonis , the best example of male beauty to the irresistible Mel Gibson , the world has always valued beauty . If that wasn’t the case , fashion would have been an obsolete . term In today’s world , the drive towards visual perfection is even more pronounced . Players in the fashion and apparel industry need to cash in on the phrase the vision of looking good” , if they want to succeed . It is the only way retailers can bring shoppers to their marketplace real or . virtual So , the question is how can retailers articulate this vision Don’t try to sell the product , try to sell its features . Most online apparel merchants post an image of the product they are selling and leave it at that . There is absolutely no content describing the make , color , fabric or detailing that forms the final . product When you are selling apparel , it is very important that you consider some of these : points Who should
It may have gone reasonably unnoticed, but there’s a mini login form phtml file located in the vast folder structure of a Magento website, one which can be used on a website’s homepage to create a quick and simple login area for users. It is common to see such forms on the bigger e-commerce sites [...]